Head of Marketing
Our client is part of a major international food group, they are the brand leader in several of their product groups in both the retail and foodservice market. They have been consistently successful, developing organically, and their products are consumed at home by millions.
As a result of continued growth, they are now looking for a Head of Marketing to help further develop the brands and grow the business further.
Reporting in to the Managing Director, the business structure however remains lean and fast so your attitude and approach to work are key. The company and role will not suit an ivory tower marketer; this is somewhere to roll up your sleeves and get stuck in.
Your challenge would be to develop growth - identifying insights and category growth drivers, managing a challenging innovation pipeline, delivering new packaging and product formats and driving brand activation and promotional initiatives in conjunction with the company's major customers and markets. This is a role for a marketer who is passionate about innovation and brands; a marketer who understands the importance of authenticity of the brand and product quality to attracting and retaining consumer interest and engagement.
Our ideal candidate
In what is a challenging and unusual role, you will have a track record of driving market beating growth in a branded FMCG environment, with particular strengths in product innovation, above the line advertising and commercial management. You will have an excellent understanding of the grocery retail channels.
This is a dynamic and successful business and this role will be challenging and demanding and so will enable the right candidate to develop their marketing and commercial skills.
The successful applicant will report to the Managing Director and live within an hour and a half commute to Bristol, as there is flexibility of working from home.
The package includes a generous basic and performance driven bonus and executive benefits.
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